Claure sprints across country on 'listening tour' - Kansas City Business Journal

[bibbin]

John Legere has enough time to crash parties and act like a clown. Why can't Claure visit some customers?

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Boy, you've got Legere on the brain.

[p6B5Nm5b]

Sprint just made regional hires. Seems they'd be the ones to visit areas in their region of responsibility to ask whatever questions they want answered. Or better yet, just place some survey cards in all the stores. Seems Claure would (should) have more pressing corporate matters to tend to.

Exactly, now that they've sort of taught him Twitter it should be providing all the feedback he needs and save him some time, which is what he's rapidly running out of.


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[bibbin]

He has all the time in the world. After being hand-picked for the position, only Son can fire him and he would never do that. Claure's not going anywhere.

[b1geast]

John Legere has enough time to crash parties and act like a clown. Why can't Claure visit some customers?


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Because Claure has a film crew following him, that's the real circus of what he's doing. Can you tell me how to get on these "panels" he's holding? How are these panelists selected? If he wants to talk to customers, read his twitter, thousands of people complaining about real problems.

Here is a real problem: $36 suckers activation fee for ordering online.

[p6B5Nm5b]

Because Claure has a film crew following him, that's the real circus of what he's doing. Can you tell me how to get on these "panels" he's holding? How are these panelists selected? If he wants to talk to customers, read his twitter, thousands of people complaining about real problems.

Here is a real problem: $36 suckers activation fee for ordering online.

Exactly but in all honestly Legere nailed it. This is their revenue. They CAN'T change. They're stuck in this path.


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[p6B5Nm5b]

Let's all agree here that if Marcelo is serious about going out on a listening tour, that he hears legitimate problems. Not only that he's listening and hears this, but that he actually want to intend to fix them. It's one thing to collect this, and one thing to offer solutions for what he's hearing, but it's another to actually want to do it.

I could probably sum up the general things though:
Faster network.
Bigger network.
Cheaper phones.
Cheaper service.

I hope though this listening tour may reveal more specific issues or good points that they can expand and capitalize on. Say Seattle is a city people love Sprint and everything is going well - emulate that in other cities that aren't doing well. Maybe they'll find out they cover the east side of San Diego very well, but when people go to the west side of town, it's bad. So, it would scare away many customers even if they only need to fix a portion of the network.

Here's to hoping he learns enough from this to help!

Obviously agree.


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[Guest423]

He can, it just (again) shows a disconnect with culture and reality. I'm sure the idea is "Hey it worked for T-Mobile", which is true, but not because people needed to get to know John. It's a lame attempt at making him look connected. It's lame because it's not his style, they need a new casting director, or a better actor. Claure doesn't play this part well.

Of course that's my opinion. Let's see what happens.


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Yea and acting like a junkie suits a ceo much better?


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[Guest423]

Here is a real problem: $36 suckers activation fee for ordering online.

Kinda like T-Mobile's $15 "SIM Card" fee?


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[YCGrad]

Any thoughts on this?

"Sprint Corp. CEO Marcelo Claure is launching another initiative to help transform the Overland Park-based wireless company, according to his Twitter feed. Claure tweeted Thursday about his "listening tour," presumably an effort to increase Sprint’s wireless experience for customers. Claure wrote: "Tonight was stop 1 of #listeningtour in Seattle. Open discussions with people about what they want from their carrier.”

http://www.bizjournals.com/kansascit...r.html?ana=twt

Does he really not know by now what customers want from their carrier? Once he finds out, can Sprint afford to provide it?

Maybe he should call it the "stimulus tour."
"Once or twice a month I have to get out of here [Kansas City]. Go to New York or somewhere, just for the stimulus."

[YCGrad]

Yea and acting like a junkie suits a ceo much better?


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Wow. Legere's living rent free in your head.

[Guest423]

Wow. Legere's living rent free in your head.

Yep along with Hesse.


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[MoreSpeed]

He can put an overcoat on and pretend to be the Sprint guy from 2002 . Then use all these real world interactions in commercials. Cherry pick the best interactions. It's like a political campaign but for a company. Hesse did a few commercials. He can't be as bad as Hesse.

[Guest423]

Does he really not know by now what customers want from their carrier? Once he finds out, can Sprint afford to provide it?

Maybe he should call it the "stimulus tour."
"Once or twice a month I have to get out of here [Kansas City]. Go to New York or somewhere, just for the stimulus."

They need to gather up statistical data and figure out the markets with the most network complaints, send him there to spend the weekend and use his phone in those areas and figure out why they have failed their customers.

That would show up T-Mobile


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[p6B5Nm5b]

The problem is you are trolling. There is fair moderation in the other three boards except this one. Some Sprint customers come here to talk about their carrier no to hear the bashing of some Tmobile customers .

If you believe that feel free to report it, but that's not your job do to determine, nor my obligation to defend to you. You're out of line.

[p6B5Nm5b]

Yea and acting like a junkie suits a ceo much better?

Whatever works, works. You can't argue with success.